College Candy

Having a best friend whose ridiculously good-humored father has had a gloriously well-kept mullet for years now, I have become quite appreciative of the ballsy hairstyle. For all the nay-sayers, I have five words: better than a bowl cut! After all, who wouldn’t be fond of a little business up front, a lotta party in the back?

Well it seems that now the most popular sites on the dubya dubya dubya are adopting my same appreciation for this historic hairdo, in what has been coined “the mullet strategy”. You love that sites like Facebook, Myspace, YouTube, HuffPost, (and uh, even CNN now?) let you comment, argue, discuss, and make creepy cyber friends, right? But have you ever noticed that you can’t get to any of that fun stuff on their opening homepage? Ah, yes, the mullet strategy in full effect.

Tricky web companies let us users have control of the site because duh, we produce the traffic, but they choose to keep their front page clean and appearing professional to keep their advertisers happy, so when Pepsi or some other corporate sponsor comes a-knockin, they’re satisfied to see their pretty little ad in a pretty little box on a pretty big webpage, with no 14-year old comment clutter nearby screeching ‘Yo GuRL! GiMme yo ASL BaYbEE! DaT Nu YouNg WeezY vId Wizzeak! LyKE Yo Pix u SeXii! fReind me thnx!’.

Smart, right? That’s big business for ya. Now if only actual mullets had a comeback… don’t tell me Uncle Jessie’s wasn’t haaaawt.