Get a Tattoo, Be a Human Advertising Campaign

November 24, 2007 12:42 pm     Posted in Buzz  Jess - NYU g+ page

chanel.jpgTattoos are always an iffy subject.


By Jess

They stay on you forever, something that seems awesome at 20 (skull and crossbones with flames! Sweet!) might not seem so cool at 40 (“mommy, why do you have a scary skull on your back?”), and getting them removed is a whole hell of a lot more painful than getting them done.

Plus, people tend to look at you differently if there’s permanent ink on your arm or back or stomach.

Tattoos will always be a heavily debated topic, but what if I told you the discussion was about to get a little more complicated?

Branding Tattoos, a new way for advertisers to get their product out there and for image conscious buyers to forever connect themselves with their favorite apparel or make-up line, are slowly becoming more popular in the states.

Consumers are turning away from hearts, flowers, and tribal armbands, and getting Nike and Dior etched into their skin forever.

As someone who shuns clothing that tries to use me as a human billboard, the idea of inking Chanel’s logo into my skin for all eternity makes absolutely no sense. It makes less than no sense. Why would a person do something like that? To show their devotion to overpriced clothes? To convince people they have a lot of money?

The only reason I can think of why anyone would tattoo a brand onto their skin was if they lost a bet. A giant, monumental bet.

What do you think? Is this idea redonkulous, or totally fashion forward?

13 Comments on "Get a Tattoo, Be a Human Advertising Campaign"

  1. Jewel says:
    Sat, 24th Nov 20079:26 am 

    It would be cool if you got a discount for the brand you tattoo on your skin. You know, as long as it is visible most of the time so you are advertising for them.

  2. rachel says:
    Sat, 24th Nov 20072:43 pm 

    there was a rumor going around that any one who tattooed the chipotle burrito logo on them would get free burritos for life. if that rumor was true that might be motivation enough to get a brand.

    sadly, the rumor is false.

  3. 213Dude says:
    Sun, 25th Nov 20072:18 am 

    why do people get “Tribal” tattoos?

    are they in a tribe?

    do they have any idea why they are getting it?

    doubt it

    Dragons? Unicorns? Actors faces? Naked women? Nike Swoosh? Adidas logo?

    what’s really the difference?

    do what you want

    it is still a somewhat free country

    213Dude

  4. Edwin says:
    Sun, 25th Nov 20073:52 pm 

    That stuff that covers your body is skin–NOT a canvas for crappy art!!

  5. Dasha says:
    Mon, 26th Nov 200710:21 am 

    MY skin is a canvas for whatever the hell I want, thank you!

  6. Esha says:
    Wed, 28th Nov 20073:12 pm 

    HMMMMM…WHATS NEXT?

    SADLY IM NOT SURPRISED

  7. caro says:
    Sun, 2nd Dec 20073:47 am 

    this is so idiotic… branding yourself is like mindlessly supporting every negative thing that corporations represent. you won’t be human, you’ll become a commodity.

  8. MH says:
    Fri, 21st Dec 20075:25 am 

    There’s Chanel adverts all over the place with logo’d models. I thought they were cool…until I realised they were real. Some Ralph Lauren adverts show models with a bunch of painted-tats that looks friggin’ fine. And Fashion houses are always changing designers, it’s a given you’re unlikely to love them for ever.

  9. Erin says:
    Fri, 11th Jul 20085:31 am 

    i wnat to know how i can get started in doing a tatoo avertising i would love to get a tattoo and get payed for it but what and where do i go to start this can anyone help me thanx

  10. Estetik says:
    Mon, 24th Nov 20085:09 pm 

    Only Presenternet.com allows fully interactive presentations online and they preserve all PowerPoint animations.

  11. andrew says:
    Sat, 10th Jan 20097:08 am 

    im 16 and i already have three tattoos..

    tattoos are cool and if you get stuff that your not going to regret when your older than whats the problem??

    I almost got the chipotle tattoo but i had the sense to go ask the manager at the chipotle restaurant first haha

    GOOD THING I DID!!!

  12. starkisses says:
    Wed, 29th Feb 201212:35 pm 

    I am interested in human advertising. If any one can point me in the direction for contacting any companies who are looking for someone please contact me.

  13. kellie says:
    Wed, 22nd May 20134:49 pm 

    you are an idiot. thats your OPINION and we know what they say about that

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