Why I Buy $10 Concealer

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I love browsing around Sephora, peeking through the glass department store cosmetics cases, and trying on expensive designer make-up just as much as the next girl, but when push comes to shove, I’m a struggling college student who simply can’t afford to buy the high-end products (but a girl can dream, right?). I’m always hearing women praise the quality, longevity and overall appeal of high-priced cosmetics, but after splurging once or twice on a whim, I can honestly say I prefer to stick with the drugstore basics.

When it comes to concealer (one of the most essential necessities of life, am I right?), I don’t think there’s any reason to spend more than $11. I tend to go for Covergirl stuff, but I’m also a fan of the surprisingly cheap (and healthy!) Neutrogena cosmetics line. Here’s why:

1. It lasts long, but not TOO long: It’s true, drugstore goodies usually come in small packages, but I tend to get a least a few months use out of a single product. When it runs out, yes, I have to buy a new one, but frequently shopping for new make-up gives me the chance to explore different brands and tones.

2. It does the job: Sure, maybe some Dior concealer or some no-name, all-natural Sephora exclusive might cover up my blemishes with more perfection than I ever thought to be possible, but my Covergirl basics still do the job. It’s almost like your first car- it might be 15 years old and falling apart, but it gets you from Point A to Point B. I don’t need to look like a Photoshopped supermodel- I just need everyone to look past a few red spots.

3. It’s much easier to get: I know some people who order all their cosmetics from online boutiques overseas, but what happens if you have a blemish emergency when you’re at work, school or somewhere else important and suddenly notice you’ve forgot your make-up bag? Sorry to burst your bubble, but your designer favorite probably won’t be available at the Rite-Aid around the corner.

How about you- when it comes to make-up, are you a splurger or a spender?

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