Cheat on Your Girlfriend [WTF Friday]

June 29, 2012 2:00 pm     Posted in Homepage Exclusive, WTF  Sam - Emory University g+ page


By Sam

While browsing the internet for some seriously crazy things to share with you this Friday (which by the way, TGIF, am I right?), I came across a picture of an advertisement that really really just blew me away! Let me first say this:  I like to work out.  I kickbox, I run, I pride myself on being fit.  I mean, I may not be strong, per-say, but I try!

So, when I came across a Reebok ad that said “Cheat on your girlfriend, not on your workout,” I was offended in more ways than one!

WTF!  Who says that!  Who writes that!  Who DOES that!  Not only do girls workout too, but hello, who promotes cheating?  Since when was a workout more important than a person’s feelings?  Wrong, just wrong.  Is this coming off a bit testy?  Well, if so, that’s the point.  Gosh, people these days…

3 Comments on "Cheat on Your Girlfriend [WTF Friday]"

  1. notsurprised says:
    Fri, 29th Jun 20123:59 pm 

    it caught your attention though so obviously whoever made this ad did something right.

  2. Melissa says:
    Fri, 29th Jun 20126:33 pm 

    It may have caught his attention but clearly not in a positive way. Ads are meant to increase sales. So while their purpose is to "catch" your attention the company's intent is to make money. An ad like that is foolish because in one single ad they have alienated way more people than they realize. Someone's marketing department wasn't thinking. This isn't a magazine with a controversial article this is a product. A brand. It's terrible marketing and it's ridiculous.

  3. Nah Cho says:
    Mon, 2nd Jul 201212:10 pm 

    But in a bad way. Some people will now go out of their way to not buy Reebok. I personally don't buy things like shoes based on brands. I look at the style and feel the comfort. But sometimes, I stay away from certain brands because of things like abuse on animals, and etc.

    Bad advertising because as above said, this marketing strategy alienates at least half of their previous consumers.

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