At least that’s the mission behind the hot, new, perfectly plaid-patterned condom company, Sir Richard’s condoms.

In honor of National World AIDS day, we wanted to give it up (pun intended) to a fairly new company that makes it their mission to help out countries in need. I recently met with one of Sir Richard’s leading ladies, Mia, to talk about their company, their philosophy and their branding.

The company was founded on the belief that buying condoms is just plain awkward. You feel like everyone is looking at you, judging you and saying a Hail Mary in your honor. They’re forgetting to recognize that you’re practicing the delicate art of safe sex. Sir Richards smartly created a brand that is, for lack of a more eloquent adjective, cute. Their packaging actually makes me want to buy a couple condom boxes and put them on display.

Personally, I find the subtle “Sir Richards Condoms” label on the bottom right to be way less in your face then some of the other leading condom brands out there and different colors represent the different types (pink for pleasure dots, blue for extra-large, green for classic ribbed and orange for ultra-thin). It’s the kind of marketing tactic that would make me feel a little less awkward running into the grocery store at 3am.

Sir Richard’s is also partnering up with local artists, activists and companies like Partners in Health (PIH) to one-up the rest of the sexual awareness industry. Co-creating a condom brand that is used in PIH’s 12 clinics, Sir Richards has made condoms free in Haitian healthcare communities. And that’s just the beginning. After they launch the donation base in Haiti in early 2012, Sir Richards plans to keep on givin’.

Company execs have a big plan for America, too. For every condom you buy, they will donate one to a developing country. So that means Sir Richard’s has roots in America, Haiti and neighboring third world countries where sexual awareness is limited and sexually transmitted diseases are running rampant. The payoff for thousands of kinky college kids? We’re basically helping thousands of people get protected every time we use a rubber! You’re welcome, world.

Before walking out of our meeting with a goodie-bag of condoms and four separate boxes to give to friends (maybe I’m the new naughty Santa?) I learned a little bit about Sir Richard’s college tour bus. Lovingly nicknamed “Lucy,” the bus has already traveled up and down the Cali coast, stopping and spreading the word about their condoms. They’ve got plans to hit the Northeast on the tail end of spring semester in 2012 and they want to hear from you! While their tour dates haven’t been confirmed yet, they’d love to know what schools would be interested in a visit. Hop on over to their site and see how you can invite them to your campus.

Their product has exceeded FDA standards and they’re made from 100% natural latex, omitting caseins (which make them vegan friendly!) and lubed up without spermicide, glycerin and parabens. As of now, Sir Richard’s can be found and purchased at any Whole Foods Market (where they’re a top-shelf seller), upscale boutiques, independent grocers or boutiques on the West Coast.  Not near any of those? Find them online where you can sign up for a monthly subscription.

Gettin’ it on and givin’ back. I could get used to that.

We’ve had some highlights of our own this week, and we’re pretty sure they’re all worth checking out.  So let’s do that, shall we? And when you’re all donzo, don’t study. That’s boring! Instead, you should probably blog for a little while.  Trust us, this is one skill that will serve you better than a lot of the things you learn in the classroom.

Something else that’ll serve you well?  Really shiny lips.  I’m pretty sure there’s some kind of law of physics that states that shiny things attract attention.  And by attention, I mean every boy is going to want to kiss you.

Think your love life is crazy?  We’re pretty sure one of our readers has it worse.  Here’s what Tuffy Luv has to say about her predicament.

There is no know cure for AIDS, but there are steps you can take to make a difference.  In the spirit of World Aids Day, we encourage you to try some of these suggestions.

Apparently being in love is healthy…despite the fact that you’re probs binging on wings with your boyf. But if living longer isn’t worth dealing with that a-hole you’ve been seeing, at least break his heart gently.

B. Spears turned 29 this week!  I wish we could celebrate in Britney fashion, but I’m not willing to part with our precious hair.  So instead, I will dance around on my bed to a playlist of her top hits.

As the year comes to an end, we’re trying to think of New Years resolutions.  These celebs make for excellent inspiration.

Who wants to look like Jessica Alba?  The answer: everyone.  Here’s how you can cop this lovely lady’s signature style on a budget.

And if this week wasn’t already wild enough, one of our writers attended the coolest event ever.  Check out the deetz between the sheets…you won’t want to miss this.

This year, some of your most-loved (or love-to-hate) celebs are giving up their digital life until their fans donate 1 million dollars by “buying life.” But you don’t have to be a celebrity with 5 million Twitter followers to make a difference.

As you sit in your dorm room (or lecture hall – we know you’re reading this in class!), you might be questioning what you can possibly do to make a difference – after all you are only one person. But, if everyone takes action, then collectively we can make some major strides. Even from that teeny, tiny room you call home.

Print out and put a poster on your door
I’m sure a lot of people walk by your room each day and chances are if there’s something different up on your door, they might take a second to stop and think about what the poster means, and maybe even generate a conversation with you about the topic.

Do your research
Read up on World AIDS Day. The best protection is knowledge. Spread what you know by talking to friends, or the random person who stops by your room after seeing your poster.

Test your knowledge
AVERT has lots of games and quizzes for World AIDS Day. Try one out and pass it along to your friends.

Wear a red ribbon
You can pick one up from your local MAC store. If you pick up a Viva Glam product while you are there, every cent of the selling price will go towards the MAC AIDS Fund.

Practice safe sex
If you’re going to have sex, don’t do it until you’ve had a conversation with your partner about safe sex. If you’re unsure about their sexual history, or they don’t want to talk about it, don’t do it. Once you’ve had a talk about HIV and STDs then make sure you use a always use a condom.

Get tested
If you’re having sex, go get tested. If you don’t know where to go, text your zipcode to “KNOWIT” (566948) to find a testing centre near you.

Get connected
If you’re reading this, chances are you’re connected online. Tweet about it using #WAD2010, post a statistic as your status on Facebook, or post a picture on the Facing AIDS flickr page. Use your connection to spread awareness.

Go to an event
I know this time of year is really busy, but if you have time, check out a World AIDS Day event in your area. Grab your friends and get out there. What else is there to do on a Wednesday night anyway?

Well, did you know that there are nearly 33 million people living with HIV on this planet? Or that over 15 million children worldwide have been orphaned by AIDS? Or that AIDS kills 6,000 people every day in Africa?

Yeah, those are some pretty grave statistics.

And it’s not just Africa that is affected by the spread of this horrible disease. There are currently over 1.5 million people living with HIV in the U.S., many of which don’t even know. That means that “usually” practicing safe sex is not enough. Neither is trusting that your partner is clean when he or she tells you they are.

There is only one way to protect yourself against HIV, AIDS and every other STD out there:

Wrap it up.

No glove, no love.

Use a condom. Every time.

We must all do our part to stop the spread of AIDS. You can help by raising money, helping to educate, or simply doing your part and practicing safe sex. Protect yourself.

This video makes me laugh.

How to party with no money.

Gwen Stefani and Gavin Rossdale have the cutest family ever.

Who is gonna die on tonight’s Gossip Girl!?

Make your own bath bombs. A great holiday gift!

Ashlee Simpson baby pics worth $2 mill? I need to have babies.

Hungover? The Benefit Primpcess eye primping kit will fix that right up for ya.

Everything I learned, I learned in Kindergarden...

Mary Kate Olson weighs over 100. Naturally, she must be pregnant.

Today is World AIDs Day. What can you do to help?