We all have our go-to stores that we, uh, go to when we need to stock up on some new wardrobe essentials (or when we just have an hour to kill and the mall reaches out and wraps us in its warm embrace). But what about all those other stores? The ones that you walk past on your way to Auntie Anne’s without a second glance? The “mom” stores, the old lady department stores, the stores that don’t start with “Forever” and end with “21″? Surprise! Many of those stores are filled with major cuteness that you’re missing out on! (Except Chico’s – keep walking, little lady.) We know you’re not one to pass up a cute cami, so we scoured these under-the-radar shops and pulled out all the goodness you never realized existed.
When you hear the words “cute clothing” I’m pretty sure visions of your local Kmart don’t come flooding into your mind. And why would they when there’s Forever 21 or H&M or Urban Outfitters? Surprisingly enough, however, Kmart has some really cute choices. And not just in the Martha Stewart Home Collection. (Wait, does it make me weird that I even know that?)
Seeing major competition from the likes of Target and Walmart, Kmart has really stepped up their game. They have collaborations with French Connection and Selena Gomez, and offer pieces that are chic, affordable, and totally under the radar, which means the pickings are ripe for your enjoyment!