For the young and rich, the dating world has evolved. A new generation of well-to-do men are embracing mutually beneficial relationships in favor of traditional dating.
Secret Benefits, a leading sugar dating website, has revealed that an overwhelming majority of sugar daddies looking for love on their site (54.3%) are between the ages of 25 and 44, with the majority of those men still in their 30’s!
An influx of cryptocurrency millionaires and young entrepreneurs have led this movement, which has shattered the paradigm of what prototypical sugar daddies look like.
“I travel a lot and I enjoy being single.” Says Ryan, a Crypto Millionaire turned venture capitalist.
“[Through sites like Secret Benefits] I get to date beautiful women, they get spoiled, then we walk away – no strings attached. It works for both of us” Says Ryan.
“It’s no secret that I’m wealthy, so dating is a minefield for me. I never know when a woman is just after me because of money. With a sugar baby, though – I’m certain of it! And it’s okay! We each get to be open and honest about our expectations, so we’re all on the same page from day one.”
These ultra-modern men (the majority hailing from major cities like New York, Los Angeles, and Chicago) simply want to have relationships that cut to the chase, allowing them more time to focus on their careers.
“For the savvy investor, it’s the ultimate in diversification,” says Stella Lavine, Director of Member Relations for Secret Benefits. “When your time is as valuable as these guys (with an average income of at least six figures), you tend to want to spend as little time as possible on recreation (which is seen by these men as unproductive, even wasteful), and spend more time doing what they do best – making money. Having a sugar baby is a great way for a successful man to ‘have his cake and eat it too.”
The concept of sugar babies isn’t new – it’s been around for as long as there have been wealthy men and beautiful women. Sugar dating is a type of relationship where a man agrees to exchange money, gifts and even career guidance or mentorship for the time, attention and companionship of his sugar baby. Variations on this theme run the gamut, from lavish lifestyle upgrades and whirlwind foreign travel to occasional lunch dates for help paying the bills.
Now, as technology has evolved, websites like Secret Benefits have become meeting places for the open-minded, and the mold for what makes a typical sugar daddy is evolving right along with it. From middle-aged men looking for a little excitement to generous young singles looking for legitimate romance, it seems like there’s someone on the site for virtually anyone, and as long as you’re honest about what you want and what you bring to the table, anything goes.