Pantone’s Color Of The Year 2019: Shop The Trending Color

Pantone’s projected color of 2019, Living Coral is anything but dull or subdued and is a much-needed ray of sunshine to start 2019 off with a bright and fresh new start. After Pantone made their yearly projection, they declared that this warm, welcoming color is seeking to reflect “warmth and nourishment to provide comfort and buoyancy in our continually shifting environment.”

Living Coral: Color Of The Year And Reminder Of Environmental Crisis

Yes, there is no doubt about it, confirmed by Pantone’s Vice President, Laurie Pressman Pantone’s color of the year is a nod towards the environmental crisis that is global warming and the warming of the seas worldwide, which is resulting in the dying reefs. And like every year the color symbology is seeking to heal, and this particular shade is meant to bring warmth, connection, authenticity, and life back into a world that can often seem like it’s consumed by the digital age. Though some critics have called this escapism, and if one is not careful it can become that, this color should serve as a symbol and a reminder of the mindfulness one should carry when shopping for goods. Therefore the apparel and accessories painted with the next new “IT” color were carefully selected and chosen based off of their sustainable environmentally conscious focus.

Marine Layer La Playa Zip Hoodie

Model wearing Marine Layer coral hoodie and matching coral shorts

$79 at Marine Layer


People Tree Amity Jumpsuit

Model with hands on hips sporting a coral jumpsuit

People Tree

$41.29 at People Tree


Eileen Fisher Tencel, Lyocell, and Silk Sweater

Model wearing long-sleeve coral sweater with jeans.

$103.98 at Nordstrom


Patagonia Lost Gatos Fleece Vest

Model wearing a coral Patagonia vest over a white long-sleeve t-shirt paired with jeans.

Patagonia

$99 at Nordstrom


ASOS Neon Coral Hoodie

Model crossing her arms wearing a neon coral hoodie paired with light wash ripped jeans.

ASOS

$18.25 at ASOS

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