Taco Bell has out done themselves once again! First, Taco Bell came out with their cantinas and now, luxury taco filled hotels! Where better to open this paradise than Palm Springs, California. The luxury hotel will be open for a limited-time only and will be called “ The Bell.”
In June you will be able to start making reservations at this exclusive resort, and The Bell will officially be open on August 9th, so mark your calendars! You will be able to sip a Baja Blast while floating in the pool on a hot sauce packet pool float, dreams really do come true.
There will also be a salon, Taco Bell gift store, apparel for purchase and plenty of your favorite Taco Bell food to munch on. Get Instagram worthy nails done at the salon, as they specialize in Taco Bell inspired nail art. Rumor has it that there will be new and exclusive menu items at the resort, holy yum!
According to CNBC.com, Taco Bell’s Chief Brand Officer Marisa Thalberg said that the idea for a Taco Bell-themed hotel is meant to be playful and fun, but the brand sincerely intends for it to be an “unparalleled experience,” and opted to house the Bell in a fully operational hotel.
“I have often quipped that Taco Bell is the fast fashion of food. We have our everyday classics, but then we’re always introducing these cool limited-edition experiences to do something new and different,” Thalberg said in an interview.
In 2016, Taco Bell teamed up with Airbnb to reward four guest with a stay at one of their Canada locations, so this will technically be the second time in Taco Bell history that customers were invited to stay the night.