Rainbow Beauty Products Are Taking Over & Breaking The Internet

Prism illuminator bitter lace beauty

bitter.lace.beauty Instagram.

It’s just so freakin’ pretty.

The Internet is currently obsessed with rainbows in every form – that isn’t new information. People are fawning over tie-dyed bagels to psychedelic grilled cheese, but now this love for everyone’s favorite color spectrum is expanding to non-food products. It’s now a growing makeup trend.

Shoppers on Etsy who were looking to introduce something new and fun (read: rainbow and wonderful) to their cheekbones discovered a rainbow highlighter that is now blowing their minds – and for good reason.

Bitter Lace Beauty, an Etsy company,ย created the Prism illuminator, a highlighter that when applied in a smooth stroke, comes off like a perfect rainbow on your cheekbone.

๐Ÿ˜ฑ๐Ÿ™ˆ so many of you are curious to see PRISM in action… well here she is! โค Something kind of funny to mention about myself… Freshman year of high school I used to wear crazy rainbow socks, all the way up to my knees with shorts, looking like Rainbow Brite in action! I walked around thinking I was so cool, and most likely looked like a crazy person! Fast forward to present day and I still love rainbows just as much as freshman year… I even wear them all over my face! Everyone should look like they have been licked by a unicorn, don't you think?! ๐Ÿ˜โค๐ŸŒˆ #bitterlacebeauty

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“So many of you are curious to see PRISM in action … well here she is!” shop owner Jenna shared on Instagram. “Everyone should look like they have been licked by a unicorn, don’t you think?”

Bitter Lace Beauty, a Las Vegas-based online retailer and specialist in highlighters, is currently sold out of the Prism palette as well as the rest of its metallic, colorful products. I’m frankly devastated.

However, it isn’t just Bitter Lace Beauty that is joining the multicolored mania. Moodmatcher is currently selling color-blocked lipstick shades called Split Sticks. These lipsticksย adapt to your skin tone and give you three colors in one tube – the right, the left and the blended look of both colors.

I don’t even wear particularly a lot of makeup, but I would definitely use Bitter Lace Beauty’s Prism illuminator if I could get my hands on it. I absolutely do want to look like a unicorn licked me – no other product on the market can doย that.

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