Dating apps have changed the game for millennials. And while there seems to be a divide among whether they are helping or hurting this generation have meaningful relationships with one another, there’s no denying that they have definitely made the opportunity to meet (or, rather, hook-up) someone a lot easier.
Still, they are not without fault. While it’s nice being able to anonymously like someone and them not knowing unless it’s reciprocated, once you’re matched you still have the age-old issue of who should message who first (unless it’s Bumble, in which case the female has to message first), and what you should say.
You start typing a simple message like, “Hey. What’s up?” Then you quickly backspace it. No, too boring. You try to think of something witty to say instead but then hesitant because you don’t want to make it seem like you’re trying too hard. Eventually, you decide the best course of action is to just give up all together and let them be the ones to message you first.
This becomes a habit, and before you know it you are seldom engaging in conversations with people, driving you to delete the app because “it’s so pointless.” Then, when a week passes and you’re still single, you re-download it and begin it all over again.
Maybe your experience with dating apps isn’t
exactly like as pathetic as this. But you get the gist.
Fortunately for those completely clueless about what to say, the dating app Hinge just tested over 100 opening lines to determine which ones got responded to the most.
The lines varied in their length, tone, etc. After writing the lines, Hinge randomly selected 22% of the app’s users. In an email to Vox.com, Hinge spokesperson Jean-Marie McGrath explained:
“For one month, when those users matched with someone new, they received an in-app prompt to send one of our conversation starters (the conversation starters were randomized). The company then compared response rates for the various lines, and how often they were used after prompting. In total, the experiment produced 8 million user impressions, which is a pretty impressive reach for this kind of thing.”
You probably didn’t need this experiment to tell you that men were worse than women at responding. But what is interesting is that the likelihood of them responding drops by 25% if you wait longer than 6 hours after matching to hit ‘send.’
So basically, it’s best to use the “now or never” mentality when it comes to messaging on dating apps? Got it.
Take a look through the slideshow below to view more about the findings: